Content strategy advice

Through the years we have observed several methods which help speakers get their message to the audience more effectively. Feel free to try one or all of these suggestions:

    • Maximum of one clear idea or topic per slide;
    • Slides as concise as possible by keeping texts short and avoiding too many bullet points;
    • Provide a new visual every minute;
    • Use standard Windows fonts only: font size 24 can be read easily.
    • Try to avoid reading your slides and engage your audience by structuring your presentation with a Proposal, your Evidence, and Call to Action:
  • Segment your agenda to have tracks;
  • Break your presentation into a series of 3 to 4 minute segments alternating storytelling and learning;